Master in International Marketing & Sales at FH Münster in Germany

Explore a program that combines international perspective, applied learning, and career relevance.

Learn how marketing and sales work across international markets, cultures, and business contexts - and prepare for your next professional step in Germany and beyond.

Explore the IMS Master Progam

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Why study International Marketing and Sales at FH Münster?

☑️ English-taught marketing and sales master at a public university of applied sciences in Germany.

☑️ Work on real international marketing and sales projects in small groups - from market entry strategies to key-account concepts with company partners.

☑️ Gain concrete international experience through a mandatory semester abroad.

☑️ Prepare for roles such as international marketing manager, digital marketing specialist or key account manager in Germany and worldwide.

☑️ Benefit from tuition-free* master (semester contribution only) with small classes and close contact to professors.

Key Facts:

☑️ Master of Arts (M.A.) in International Marketing & Sales

☑️ Location: Münster, Germany

☑️ Standard period of stury:
‍4 semesters (full-time)

☑️ Language of instrucution: English

☑️ Semester contribution: 372,01 €

☑️ Admission:
Restricted (NC) and selection process

IMS is the right program for you if you...

You are a recent business graduate.

You hold a bachelor's degree in business administration, economics or a related field and want to specialize in international marketing and sales.

You're a young professional or career changer.

You have already gained work experience in business, operations or related areas and want to move into marketing, sales or business development.

Latest from International Marketing and Sales

EFMD accredited master’s program

The International Marketing & Sales Master's program at FH Münster has been reaccredited by EFMD - this time for five years. The EFMD seal confirms the program's high academic quality, international orientation, and close integration of science and practice. For students, this means a degree valued by employers across Europe and beyond.

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Marketing projects with industry partners

IMS students apply international marketing and sales concepts in real projects with partners such as: Münstermann, Schäper Sportgerätebau, Ernsting's Family, Studierendenwerk Münster & more. Working alongside industry professionals prepares graduates for the demands of international marketing roles from day one.

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New IMS cohort starts the summer semester

The new semester marks the start of a new journey for incoming IMS students at FH Münster. This year's cohort brings together students from 5 different countries, united by the ambition to build careers in global marketing and sales. Want to be part of the next cohort? Explore the International Marketing and Sales Master's program and start your application today.

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Guest lectures and practitioners talks

Guest speakers from international companies & universities share insights on topics such as digital marketing, sales management, international leadership and career paths in marketing and sales. These talks give IMS students at FH Münster direct access to industry expertise - bridging the gap between academic knowledge and real-world practice.

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Student success story

From Maryland, Colby McGill came to FH Münster for IMS and discovered a place where he could grow both personally and professionally. After writing his thesis with GEA, he stayed in Germany and now works there as a Product Owner for Digital Service Tools - proving that the International Marketing and Sales Master's program at FH Münster can be the start of a career and a whole new life.

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Global learning opportunities

The IMS Master's program includes international learning and working opportunities that help students broaden their perspective and engage with marketing and sales beyond one local context. From semester abroad placements to international industry projects, IMS students at FH Münster gain the global mindset that employers in international marketing and sales are looking for.